Walking With Pineapples

Sustainable fashion. It sounds great for the environment, it has a positive aura around it but it’s still in its infancy. Truth be told, there’s only a small number of chic items made from eco-friendly textiles.

Of course, fast-fashion retailers are testing the waters with capsules, seasonal collections with clothes made from organic cotton, recycled polyester, and Tencel (I own a pair of Tencel pants myself). That’s an option for clothing but not accessories. I thought there was nothing that could replace the leather used for bags, wallets or shoes.

But I was wrong. Dr. Carmen Hijosa started a real revolution in the world of fashion with… fruit.

Yep, she uses a part of the pineapple tree (that Filipino farmers have no use for) to create modern pieces.

Basically, nothing is produced in excess, nothing is lost, rather transformed. I don’t know about you, but I love this out-of-the-box thinking. Especially when it can cater to us all, independently of our stand on animal skin use.

Tote bags, sneakers, purses… you name it, she’s making it. Check the things Ananas Anam has made with Pinatex (the official name of the pineapple material) in the video above.

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